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Fredericksburg Parent & Family

Slayin' It with Latrice Clayborne

Aug 11, 2021 06:00AM ● By Rhiannon Ellis

In 2016, Latrice Claiborne was at home on maternity leave, taking care of a newborn and a toddler. She dreaded going back to the daily grind—the commute, getting her kids to daycare by 7 am, etc. She believed that there was a better way to make a living, and that she was meant to do more. 

Looking back, Claiborne recalls how she felt. “I wanted to serve more people in a greater capacity,” she says. “To be able to serve in this world and in my community the way I want to.”

With a baby in her arms and a toddler on her hip, overwhelmed and overworked, Claiborne took a leap of faith and start her own business.

“I have dreams and goals,” she says. “Trinity Business Solutions is the vehicle that’s going to help me to accomplish those dreams and those goals.”

 

Meet Latrice

What do you do? It’s one of the very first questions we ask when meeting someone new. Unless that someone is Latrice Claiborne. Then, you will more than likely find yourself asking, what doesn’t she do?

Boss Lady. Mompreneur Coach. Super Mom. This devoted wife and mother-of-three not only does it all, but she also teaches other women how they can, too.

“I discovered my passion … built a business that I loved without sacrificing time with m loved ones. I’m on a mission to help you do the same!”  

 

Boss Lady

Claiborne is the owner, CEO, and systems & operations strategist of Trinity Business Solutions, where they specialize in optimizing the back-end systems and processes so that small business owners can focus more on the front-end of their businesses. 

“We are the team you hire when you want to develop, launch or enhance your current tech and systems,” says Claiborne, who understands better than most the importance of efficiency for small business owners. “My personal life and business revolve around four core principles: dependability, efficiency, integrity and faith.” 

Services offered by Trinity Business Solutions:

  • Automated webinar funnels 
  • Tech support
  • Infusionsoft services

Topics Claiborne Speaks On:

  • Make More Time
  • Automate for Profit
  • Balancing Motherhood & Multiple Streams of Income
 

Mompreneur Coach

Two of the top reasons women fail at entrepreneurship are lack of support and the struggle of balancing responsibilities. Sometimes, these go hand-in-hand. Without a supportive partner, many women become overwhelmed by the workload and feel forced to choose between career and family.

One of Claiborne’s most awe-inspiring and enviable gifts is her ability to find a balance between her work life and her personal life. That’s a gift she shares with other women as a Mompreneur Coach. 

“I help them to build profitable and sustainable businesses without sacrificing family,” she says. “That’s the key, that they don’t sacrifice their family … we built this business for freedom.”

Claiborne coaches Mompreneurs on foundational topics, i.e., their website, how to package services and marketing. She also leads an online Facebook community for moms in business who need more support — The Profitable Mompreneurs Society, where helpful posts and videos are shared on a wide range of topics relevant to Mompreneurs, from answering important tax questions to faster meal planning.

“We are able to change the trajectory of their lives and change the trajectory of the future of their children,” says Claiborne. “That is very, very important to me.”

 

Super Mom

For Claiborne, being a Super Mom begins by getting up every day at 5 am. Her day starts with prayer and exercise, followed by a little work before the kids wake up. 

“When they wake up, I’m refreshed; I’m rejuvenated. I’m happy. I’m excited. I’m ready to greet them, start their day, give them breakfast, all of that good stuff,“ she says. Claiborne’s boys are TC (7), Christian (5), and Isaiah (10 months).

Keeping a schedule is one key to this busy mom of three’s daily success. She schedules her time in such a way that she can thrive professionally and personally, separating her work time from her family time.

“When work is done, work is done,” she stresses. Additionally, Claiborne emphasizes the importance of disciplining your children, setting boundaries and creating systems to help facilitate efficiency in every area of life.

Another way this busy Mompreneur can get it all done, set an example for her children and ensure that they spend quality time together—all at the same time—is by implementing an all-hands-on-deck approach, actively involving the kids in the day-to-day running of the business. 

“We are blessed to be able to let them be involved in the process,” she says. “They understand what we’re working for, why we’re doing it and they understand that this is equipping them to be able to have an amazing life.”

Like most hardworking parents, Claiborne isn’t building an empire just for herself.

“I’m a believer of the Bible, and the Bible says that a good man leaves an inheritance for his children’s children,” she says. “I want to be able to leave a legacy.”

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